SEO CV, SEO Resume, SEO Expert India
SENTHIL MURUGAPPAN
Flat No.264, 'B' Block, G1,
Nethaji Street, Gnanamoorthy Nagar,
Ambattur, Chennai – 600 53.
E-mail: seoanalyzer@yahoo.com
Mobile No: +91 – 99625 11010
Profile:
Yours,
Senthil Murugappan
Flat No.264, 'B' Block, G1,
Nethaji Street, Gnanamoorthy Nagar,
Ambattur, Chennai – 600 53.
E-mail: seoanalyzer@yahoo.com
Mobile No: +91 – 99625 11010
Profile:
- 8+ years of experience in the areas of Search Engine Optimization (SEO), Market Research, Business Development & Technologies. Extensive experience in executing projects involving
- Search Engine Marketing (SEM), Social Media Optimization (SMO), Web Analytics, Market Research including online consumer behavior, understanding Search Engine behaviors, etc
- AdWords Qualified Individual with Specialization in Search Advertisement
- Certified Microsoft Advertising Professional
- Instrumental in Strategizing for web promotions and single handedly driving millions of organic traffic to company websites and indexed billions of web pages in major search engines.
- Handled more than 35 client base and significantly raised rankings of client's websites within top 10 in major search engines (Google, Yahoo and MSN/Bing) for most of the keywords.
- Gained extensive experience and understanding of Web Analytics (Click Tracks, Google Analytics and etc), Google AdWords and Google Adsense for client accounts.
- Good communication, interpersonal, problem solving skills and spearheading a team of Executive to excel in performance and client deliverables for carrying out various SEO campaigns.
- Analyzing requirement and providing web promotions solutions to clients' which involves designing & implementing Search Engines Marketing plans Operational strategies like Keyword research, Competition analysis, Site analysis, Search Engine Marketing (SEM) Plan, Web Penalty Solutions, Web Marketing Strategies, etc
- Pre analyzing solutions for potential clients Content Management and optimization based on Latent Semantic Indexing (LSI) Supervising & monitoring the complete execution of the projects in terms of planning the objectives, operations, time frame, quality checks, etc.
- Relationship management with key clients for ensuring their satisfaction with the services to enhance & retain business Constant research & up-gradation of knowledge regarding Search Engines and technologies Impart training to SEO Trainees and Support Executives Inter Departmental co-ordination related to the workflow and quality of deliverables.
- Have received appreciation from the top-level management for executing projects within the set time and demonstrating outstanding performance.
- Proficient at conducting pre & post sales support & presentations for business development.
- Resourceful at maintaining cordial relations with international clients mainly in the US, UK and APAC.
Project #1
Title: SEO, and HTML Design (www.targetwoman.com) US
Client: Sulekha Classifieds
Industry: Women’s Portal
Duration: 1 years and 6 Months
Role: SEO & HTML Designer
Description: The client is an Award winning Information portal dedicated to Women.
Role & Responsibilities:
· HTML Platform - Building the web portal by incorporating both the niche features of web development & E-marketing
· HTML validation & Link development (off page optimization)
· Web maintenance & Support
Project #2
Title: SEO, and Web Analytics (www.uditi.net) India
Client: Uditi Technologies
Industry: Software & Web Development Company
Duration: 1 year
Role: SEO Strategy Consulting
Description: Uditi Technologies is a Chennai (India) based software development company, delivering customized software solutions and web based software solutions.
Role & Responsibilities:
· Responsible for complete SEO process (on & off page optimization) and web analytics
· Provided SEO guidance and recommendations for SEO friendly website design and development
· Developing and improving websites to enhance natural search rankings
· Preparing traffic report using Google Analytics. Manual reports for checking the ranking of sites in Search Engines like Google, Yahoo, and Bing
· Interacting with various business stakeholders to gather their business requirements
Project #3
Title: SEO, Blogging, and Web Analytics (www.carazoo.com) India
Client: Carazoo (IZMO Cars)
Industry: Automobiles Portal
Duration: 3 Months
Role: Project Manager & Strategy Builder
Description: Carazoo.com is India’s first & only car portal with interactive animations facilitating the purchase and sale of Cars in India and has the major features.
Role & Responsibilities:
· Responsible for complete SEO process (on & off page optimization)
· Provide strategic guidance, advice and support to the business units
· Introduced an approach to incorporating Search Engine Marketing. Applying Social Media Optimization through MySpace, Facebook and Twitter by creating and advertising Business Pages, Promoting updated News, Blogs, Images and Videos
· Successfully, implemented and created SMO concept to connect social activities and made attractive Indian automobile blog in the following path: http://blog.carazoo.com/
Project #4
Title: SEO, and Web Analytics (classifieds.sulekha.com) India, and US
Client: Sulekha Classifieds
Industry: Classifieds Portal
Duration: 3 years and 3 Months
Role: Project Manager & Strategy Builder
Description: Sulekha Classifieds is India’s number one classifieds portal.
Role & Responsibilities:
- Responsible for SEO lead generation and Organic Traffics
- In order to track the dynamic site performance through Google Analytics and refer internal data’s tracked by developers to compare and produce insights
- Determined the strategy and executed the tactics necessary to drive traffic to web sites with the ultimate goal of delivering a positive ROI via conversions, leads, and sales
- Trend Analysis and making new action plans for improving site traffics
- Coordinate with web designers and programmers to ensure that prototype WebPages are search engine optimized
- Collaborating with web developers to enhance data collection methods. Extracting and compiling online and offline data from Analytics and database to help the team make more intelligent and data-driven decisions
- Modifications made to accommodate new search engine features and upgrades, also changes made in accordance with analytical findings
- Keyword targeting plans are assessed and adjusted frequently
- Update backlinks (incoming links to the site) to maintain higher rankings
- Maintain large number of data’s on every month and provided MoM, QoQ and YoY performance on timely
- Identifying the High potential and High/Medium/low Conversion keywords and improve their Search Engine Ranking Position (SERP) to get more conversion and traffics
- Reduced marketing spend from Pay Per Click, Banner Ads and Affiliate Marketing
SEO, PPC & Website Design Projects Covered
Country: India, US, UK, Japan, China, South Korea, Taiwan, Hong Kong, and Australia
Technical: HTML, CSS, .NET, J2EE, PHP, ASP, Perl/CGI, Zoomla
List of Categories
Automobiles, B2B, Blogs, Buy & Sell, City, Classifieds, Dealers, Education, Finance, for all type of Services, Healthcare & Medical Equipment, Herbals & Medicine, Hotels, Immigration, Insurance, Jobs, Motivational Speakers, Movies, Food, Forums, Lawyers, Musicals, Real Estate, Rentals, Six Sigma, Software, Testing, Web, Travel, Women's Care/Beauty, Yellow pages, Consumer Goods.
Education Profile:
B.E [Information Technology], Annamalai University, 2000 – 2004
MBA [Marketing] University of Madras, 2010 - 2011
Professional Skills:
Scripting Languages: HTML, CSS, JavaScript and XML
Tools: Click Tracks, Google Analytics, IBM Coremetrics Google Sitemap, XENU, Web CEO, Web Position Gold, IBP, Word Tracker & Good Keywords
Testing Tools: W3C (HTML, XHTML, CSS), CSE HTML Validate
Multimedia: Adobe Photoshop 7.0
Operating Systems: DOS, Linux, and Windows 9x/NT/ME/XP/Visa/7
Area of Interest:
- Organic Search Engine Optimization (SEO)
- Search Engine Marketing (SEM)
- Social Media Optimization (SMO) / Web 2.0
- Campaign Management
- Email Marketing
- Business Development
- Online Data Research
- Web Analytics
- Search Engine friendly Web Design & Usability
Yours,
Senthil Murugappan
Labels: Bangalore SEO, Chennai SEO, India SEO, SEO CV, SEO Expert India, SEO Resume